Creation and go-to-market a new online teamwork solution to attract new customers. My role was to act as product manager and together with the development and go-to market teams take the solution to the market in steps. The teams created the product design and package, built a new web site and created the market messaging and PR. We used a Lean Startup approach and went from concept to launch in six months.
- Product manager – leading the project and working with development and marketing teams
- Stakeholder and internal communication on project updates
- UX concept – product and web site
- Landing pages for target groups